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Care products for the whole family inspired by nature

Dahlia organised a unique event for media representatives in the Botanical Garden in Belgrade. Those present symbolically marked the World Environment Day, getting to know more than 15 products from the new Botanika line inspired by nature, enjoying the educational program through a tour of the greenhouse and a lecture by Dr Gorana Isailović, president of the Medical Spa Association.



Expressing satisfaction, in the jubilee year when Dahlia marks one century of its operations in a new guise, the ladies who stand in front of this Company addressed those present at the event.



Since we took over the company’s operations a year and a half ago, in synergy with the international company Siberian Wellness, we have been working tirelessly to revive a 100-year-old tradition, to strengthen existing brands and to introduce completely new ones to the market. That is why today’s gathering is a special moment for us at Dahlia as we officially present our new product line – Botanika. It is no coincidence that today’s event took place in the Botanical Garden, because it reflects our commitment to loving nature. The cooperation with the Institute of Botany and Jevremovac will be continued already at the beginning of autumn when we plan planting that will enrich the biodiversity of this green oasis in the heart of Belgrade, which will contribute to the protection of the environment to which we are permanently committed “, said Dragana Orlandić, General Manager of Dahlia.



Botanika is not just a line of skin care products, it is a combination of our love for plants and nature, and it is woven both into the selection of ingredients and into every product created in this line. Our wish is that users of Botanika experience a moment of relaxation and closeness with nature, exactly as we experienced it when designing and creating products. Over 15 new products for face care, hair and intimate care, as well as baths that make up the Botanika line, are the result of our teams’ dedication and commitment to bringing nature closer to everyday life, providing gentle and effective products with fruit and plant extracts that are authentic to the climate of Serbia for the care of the whole family “, stated Marijana Simić, Marketing Director at Dahlia, adding that products from the Botanika line are already available in well-stocked pharmacies, and that the entire line will be available in the Dahlia web store as early as next month.



The President of the Medical Spa Association, Primarius Dr and dermatologist Gorana Isailović presented a spa medical treatment based on the forest bath principle, with a focus on the independent application of this type of therapy in nature, such as a nearby forest or park, with the aim of effective stress management. On the occasion of the World Environmental Day, where it is important to get closer to nature, feel and respect its essence, she pointed out that the Botanika line of cosmetic products, which contains essences of natural components, equally follows our rhythm of beauty and supports the integrity and health of the skin.



As a reminder, this year Dahlia is marking 100 years of work, relying on the latest technologies and scientific knowledge. Dedicated to the production of high-quality products, it provides its users with various benefits and meets all the needs of the market. Along with well-known brands such as Brion and Becollino, the new improved portfolio of Dahlia cosmetic care products represents a fusion of the power of traditional and modern technologies.

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